#21 Nick Bennett: Co-Founder of ClubPF
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// EPISODE DESCRIPTION //
I know nothing about field marketing.
And as I've talked to great marketers, most of them seem to get results from it (when used in different ways).
I was grateful to chat with Nick Bennett, who knows a lot about field marketing (and much more). He shared his view on the evolution of it and the role of evangelism in B2B marketing.
He also shared his perspective on the importance of authenticity over (focusing on) vanity metrics on social media platforms.
I loved Nick's warm demeanor and willingness to share knowledge. I'm thankful I could talk to him a year ago and learn from him.
In our conversation, Nick covers:
- The role of evangelism in marketing
- The concept of field marketing and its evolution
– The impact of marketing on sales and the customer journey
This episode will be a fit for you if you want to:
(1) Enhance your understanding of field marketing
(2) Understand how to use your personal brand for greater reach
(3) Create more engaging and compelling content using LinkedIn
// GUEST LINKS //
– Nick Bennett's LinkedIn (tell him Jordan sent you)
// CONNECT //
// Disclaimer //
Opinions shared in this podcast are individual views of hosts and guests, not representing their employers or associated organizations. This content is intended for informational purposes and should not be considered professional marketing guidance. Listeners act on the information provided at their own risk.
